Sense-sational
Our Approach
From the initial brand guidelines, The Marketing Zoo flowed the ‘Sense-sational’ brand thematic through various event launches, conference packages, banquet menus, magazine advertising, exhibition displays through to the fabulous Grand Pavilion Opening.
Sydney Turf Club
January 2009
The Brief
Make Sydney Turf Club’s brand communications simply ‘Sense-sational’.
As Sydney Turf Club’s brand custodian, our master brief over this period was to infuse their master brand positioning, ‘Sense-sational’, into all the Club’s brand communications and collateral.
